What is marketing?

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1. Why is costumer focus the main reason for marketing?[pic 4]

1. The benefits of good market knowlage.[pic 5][pic 6]

1. Marketing also means having a vision of the future

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1. Marketing and making your product stand out[pic 8]

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1. The 4 main type of differentiation

product                                                                                        The brand and communication[pic 10]

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price                                                                                              The means of distribution                 [pic 12][pic 13]

1. Marketing must be create value

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     7 . Actions at the various stages in the marketing process          

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Questions

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Summarize

1. Customer focus is the main reason of marketing

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1. Marketing adds economic value by creating value of customer

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1. There are 3 steps to the marketing process

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