The art of management

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1. cartoonist: someone who draws amusing pictures (cartoons), often in a newspaper or magazine

5. strike: when employees stop working in order to express their dissatisfaction

8. pragmatic: managing problems in a practical manner

9. to handle: to manage, to control

11. to get on well : to have a friendly relationship

12. know-how: practical ability to do something

13. field: a subject, a type of work

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HAPPINESS IS A GOOD MANAGER (2/4)

Each country's culture plays an important part6 in the way a manager is accepted. However, there are some universal requirements7.Worldwide8, people agree that the essential attribute is the capacity for hard work.

A famous Italian tycoon9 once said: ‘My formula for success is to be found in three words – work-work-work.’ An Englishman, Vidal Sassoon [pic 7] [pic 8], who made a fortune in hairdressing10, also underlines11 its importance: ‘The only place where success comes before work is in the dictionary.’

6. to play a part: to have an influence

7. requirement: something that one needs or requests

9. tycoon: a successful businessman with lots of money

HAPPINESS IS A GOOD MANAGER (3/4)

Carry on1 reading the text.

Creativity and innovation are two other qualities universally recognised as essential for good managers. David Ogilvy [pic 9] [pic 10], the founder of Ogilvy and Mather [pic 11][pic 12], a multinational advertising agency3, summed it up4 best when he said: “The best leaders are to be found among those executives5 who have a strong component6 of unorthodoxy7 in their characters. Instead of resisting innovation, they symbolise8 it...”

1. to carry on: to continue

2. founder: person who creates, starts up a group

3. advertising agency: a company which creates pictures, words or short films (advertisements) intended to convince people to buy a product

5. executive: a manager (in a company)

6. component: one of several parts of a complete system

7. unorthodoxy: the quality of being unusual and different from most people's ideas or methods of doing things

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HAPPINESS IS A GOOD MANAGER (4/4)

Carry on1 reading the text.

After hard work and creativity, most company directors look for2 managers who have a good insight3 into people and their behaviour4.Lord Sieff [pic 13] (1889-1972), chairman5 of Marks and Spencer [pic 14][pic 15] from 1964 to 1967, a major British retail firm6, said: “Leaders must be seen to be up front7, up to date8, up to their job9 and up early1 in the morning.”

To sum up11, a combination of qualities is required12 to make a good manager.

The great American chairman5 of the Chrysler Corporation [pic 16] [pic 17], Mr. Lee Iacocca[pic 18][pic 19], had a very simple strategy for managing his huge business and it was this: “Start with good people, lay out13 the rules14, communicate with your employees, motivate them and reward15 them. If you do all those things effectively, you can't miss16.” And he didn't have anM.B.A.[pic 20][pic 21]!

3. insight: a clear understanding of a complex situation

6. retail firm: a company selling products to consumers in shops

7. to be up front: to talk in an honest way

8. to be up to date: to have all the latest information

9. to be up to (the job): to reach the necessary standard (for one's job)

10. to be up early: to get out of bed early

13. to lay out: to describe or explain clearly

15. to reward: to give something to someone as a way of thanking them