Enfamil Premium
Par Andrea • 30 Avril 2018 • 1 454 Mots (6 Pages) • 444 Vues
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Annexe
Matrice de portefeuille BCG
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Figure x : BCG de Mead Johnson Nutrition Co., en rouge la catégorie de produit «Todler milk formula», en bleu le «Liquid special baby milk formula», en vert le «Standard milk formula» et en orange le «Follow-on milk formula.»
Categories
Brands
Outlets
Pack size
Price (CAD)
Liquid Standard Milk Formula
Enfamil A+ Concentrate
Hypermarket
12 x 385 ml
49,99
Liquid Standard Milk Formula
Enfamil A+ Concentrate
Supermarket
385 ml
50,99
Liquid Standard Milk Formula
Enfamil A+ Ready to Feed
Hypermarket
6 x 59 ml
9,99
Powder Standard Milk Formula
Enfamil A+ Powder
Hypermarket
663 g
31,99
Powder Standard Milk Formula
Enfamil A+ Powder
Hypermarket
900 g
24,98
Powder Standard Milk Formula
Enfamil A+ Powder
Supermarket
663 g
33,29
Liquid Follow-on Milk Formula
Enfamil A+ 2 Concentrate
Hypermarket
12 x 385 ml
49,99
Powder Toddler Milk Formula
Enfagrow Toddler Powder
Hypermarket
680 g
19,99
Liquid Special Baby Milk Formula
Enfamil A+ Lactose Free
Hypermarket
12 x 385 ml
49,98
Powder Special Baby Milk Formula
Enfamil A+ Gentlease
Hypermarket
2 x 471 g
43,99
Powder Special Baby Milk Formula
Enfamil Nutramigen A+
Hypermarket
454 g
21,99
Company Shares (Global - Historical Owner) | Historic | Retail Value RSP | % breakdown
Companies
2010
2011
2012
2013
2014
2015
Nestlé SA
24,10
24,50
24,50
23,30
22,30
21,70
Mead Johnson Nutrition Co
20,30
20,60
20,90
21,00
21,10
21,20
Kraft Heinz Co
-
-
-
-
-
18,80
Abbott Laboratories Inc
18,70
18,90
19,20
19,00
18,80
18,70
Mondelez International Inc
-
-
1,70
1,70
1,70
1,70
Danone, Groupe
1,30
1,30
1,30
1,20
...