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Communication methods between managers and subordinates include workforce meetings and team briefings. The most discussed issues during team briefings are: future plans, production issues, while issues regarding pay and equal opportunities are the least mentioned (Kersley et al., 2006). Workforce meetings are more frequent in some industries than others. For example, education is one of the industries in which these type of meetings occur very often, unlike construction which is the less likely to hold workforce meetings (Kersley et al., 2006). This probably happens because changes occur more often in schools and universities and staff members need to learn about them.

Electronic communication used to be a problem in some companies as not all the employees had access to a computer, making the use of e-mail to be an inconvenience. Nowadays, electronic devices are being used increasingly more for a variety of reasons. E-mails and text messages are cheaper than other means of communication and they are faster and therefore more efficient (Feigenbaun, 2014). For example, Google tries to use technology in a way which is beneficial to employees. Google HR Director, Dr. Todd Carlisle says that every meeting uses the Hangout Programme, enabling employees who are absent to find out what happens. Anyway, face to face communication remains the most practical and effective way to transmit information. Therefore, top executives are aware of it and frequently take their time to talk personally to Google headquarter employees (Crowley, 2014). If employee feedback is taken into account, company reputation’s grows, which leads to many applicants for jobs in the future. Superiors should make it clear that they are willing to listen to what others have to say. The managing director of Cornwell University’s Statler Hotel notes that managers should not just invite employees in their office and expect them to come immediately, but to go personally to address and watch them at work, as this is a better way to acknowledge what is really happening (Stevens & Hisle, 1989). In many situations, gifted subordinates come up with essential ideas which can improve company’s image. Lack of communication can lead to loss of successful ideas and even employees.

In conclusion, recruiting and selecting the right people will make a difference which is significant for the progression of staff and thus for the whole company. Not only is Communication important during the recruitment and selection process, when it is necessary to communicate with the candidates in order to attract them and discuss during the interview, but is also essential throughout the entire career in a company. Communication represents one of the most important HRM responsibilities. The ability to communicate clearly contributes significantly to the evolution of a business and can affect the relation between employers and employees. Without recruiting, selecting good employees and communicating properly with the workforce, a firm’s goals cannot be achieved, as they are a fundamental component of Strategic HRM.

References

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Feigenbaun, E., (2014). Electronic Methods of Communication in Business. Retrieved 2 November, 2014, from http://smallbusiness.chron.com/electronic-methods-communication-business-2934.html

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